MōVl Pro, Sigma Lenses, Cool-Lux and More!!!

Some amazing and highly anticipated gear has entered the rental inventory at Picture This! The long awaited MōVl Pro has arrived and it’s a game changer. Definitely one of the most advanced camera movement systems available. Long story short: if you’re looking for a MōVI Pro rental in Portland we’ve got you covered!

Movi Pro Hero Web

Have you tried the Sigma Cine Zoom Lenses? They’re amazing! We’ve added the 18-35mm T2 and the 50-100mm T2 glass to our broad lens inventory. High speed, well crafted and affordable. Picture This is definitely a go-to place for lens rentals in Portland.

Sigma Cine Lenses Hero

Looking for the best battery powered compact field/on-camera monitor? The new Panasonic 9” LCD HDMI Field Monitor is small yet mighty with amazing features including waveform and vector scope for exposure assist. Not to mention it’s built like a tank! We have a large inventory of different video production monitors for rent in Portland to fit any production

Panasonic BT-LH910GJ Web Hero

Our new Cool-Lux SHIFT baseplate will save you so much time when SHIFTing from your tripod to shoulder shooting modes with extra chest support for stabilization. Picture This is the preferred destination for stabilization system rentals in Portland.

Cool Lux Cool Rig Web Hero

Lots of cool gear is here folks! And as always be sure to swing by any time to check it all out!



Portland’s Best Multi-cam System Rental

Whether you’re planning a studio shoot, live event or any other multi-camera application there’s one system that is tailor-made to fit your project and Picture This is the only shop in town who offers it.

The Panasonic AK-HC3800 is the ultimate fiber-optic studio camera system. It’s jam packed with cutting edge features that make multi-cam shoots easy and efficient.

Multicam Setup Hero System

The cameras themselves sport a large 2/3″ 3CCD imager for an amazing picture in all HD formats with no jello. The 16bit image processing circuit provides dynamic range stretching and a state of the art digital extender. No more light loss and softness like a traditional optical extender.

The single fiber-optic line is the only cable you have to worry about. This one cable carries AC power, video, return video, communication and prompter line. No more messy umbilicals and label tape.

Cam-ops rejoice! The high-def flatscreen 7 inch monitors are cable free! They just slide into a powered mount and are good to go. Plus: the monitor’s modern and intuitive UI provide operators with focus peaking, waveform and vectorscope. And who could forget tally lights? The monitor’s numbered LED tally lights face both the talent and operator so both the talent and operator know when they’re on. The tally lights can also be flashed by the engineer to get your attention. And as always they can use the call function over comm.

Engineers, meet your new best friend. Our tailor-made package is self contained. All the CCUs are stacked in a single road case and all the paintboxes in another. Just open the lid, plug in and you’re ready to go. The top row of the case even has a monitor rack so you can navigate menus and see what all the operators are aimed at.

Panasonic AK-HC3800GSJ

Want to see it for yourself? We’d love to demo it for you! Come by Picture This and we’ll show you all the ins and outs and what makes this package great. Contact us today for an in-depth demonstration and see the system that’s changing the game for multi-cam shoots!



How the Sony PVMA-170 17″ is Putting an End to Monitor Compromises

Production monitors often have compromises. Wether it be huge bulk, lack of certain inputs or an almost 1080p image. The list is staggering. The Sony PVMA-170 17 changes this notion as it’s the monitor that truly “gets it right.”

Firstly, the Sony PVMA-170 is OLED, which means it can offer a native resolution of 1080p with deep and inky “true blacks”. It’s built-in LUTs offer a client-friendly image that is truly stunning and it’s waveform monitors are ready for on-the-go calibration. On top of all this it has both HDMI and SDI inputs so it’ll work with almost anything.

Swing by Picture This and see this monitor in the flesh. The picture quality is truly breathtaking. You’ll instantly see why this is the most popular production monitor on the market.

PVMA-170



A Message from Will Walle – Equipment Manager

In recent years we’ve seen the video production industry adopt larger format imager cameras to give their productions more cinematic images. The Canon DSLRs were at the forefront of this revolution, and although these cameras produced beautiful images, they were by no means production friendly. More recently, camera manufacturers such as Canon and Sony melded these large imagers into easy to use video cameras such as the Canon C300, Sony FS700, and Sony PMW-F5. These cameras afford their operators tools such as professional audio XLR inputs, zebras, waveform monitors, reliable video outputs and all the other necessities an operator is accustomed to.

Looking forward to the future, we see companies like Fujinon releasing lenses such as the Cabrio Zoom Lenses, the highest quality cinema lenses with a servo grip traditionally seen on B4 mount ENG lenses. Sony has just announced a B4 mount lens adapter for use on the PMW-F5, unlocking a wealth of possibilities for portability and ease of use with out an entire camera crew required. Zeiss is following up the success of their interchangeable mount Compact Primes and Compact Zooms with the new 15-30mm T2.9 wide angle Compact Zoom, offering beautiful images in a compact, lightweight lens. ARRI, having had great success with their ALEXA camera, just announced the new AMIRA camera, aimed at ENG and documentary productions. Innovations such as these are propelling the ENG market and cinema markets together to form new hybrid cameras that show case the best of both worlds. Tell us what you think about all these exciting new innovations, and as always, come stop by Picture This to take a look at the most cutting edge technology available on the market today.